If you have not noticed, Valentine's Day is upon us and this seems to be the time for sweets for your sweet. How about receiving something super sweet without the calories? This involves one of my favorite sweet treat, cupcakes!
Electrolux has teamed up with one of America's favorite moms, Kelly Ripa, to spread a little love via a charitable social media campaign. At http://kelly-confidential.com/, you can create and send a unique virtual cupcake to friends and family during February. For every cupcake sent, Electrolux will donate $1 to the Ovarian Cancer Research Fund (OCRF) as part of their half million dollar commitment to help support this worthy cause. Kelly Ripa has also designed a custom "Wear Your Heart on Your Sleeve" T-shirt, the perfect Valentine's gift for friends and family, with 100% of the proceeds benefiting OCRF (also available on electroluxappliances.com).
To add a little more excitement to this event, everyone who logs on and sends a cupcake will be entered for a chance to win the newest front-load Washer & Dryer (an estimated $3,600 value) from Electrolux, the appliance brand used throughout fine homes in Europe for 80 years. Wow, send a cupcake, a donation is made and you get entered for a chance to win a new washer & dryer, what a cool way to celebrate Valentine's Day!